Aaron Lewis' music is more like a Hank Williams and Johnny Cash approach than much of the pasteurised & nutra-sweet stuff that's marketed under the 'country' these days. (Forgive the f-word expletive at the very start of the trailer interview below). In the title track the legendary Willie Nelson sings a few lines –
"I hope the Lord can come save my soul Cause I'm a sinner to my core I ask forgiveness and nothing more"
But even though geographically northern, there is a southern cultural ethic at work across much of rural America - spot the Ole Smoky Tennessee Moonshine branding at 3:00. And this song makes the point superbly well:
Sinner by Aaron Lewis (former frontman of rock band Staind) is out on 16 September. His 2010 track Country Boy is also below.